Category — Theme Features

What was the first thing you noticed when you came to this site?

The sleek typography set to a 20px baseline grid? HA.

Naturally, you noticed the huge header image! Photographs are the most visually striking graphical elements of any design, and when you place them in a spacious environment that is free of clutter, they pack an unparalleled visual punch. [Read more →]

What is the primary component of every site on the Web?

Content.

Why, then, are so many sites – and WordPress themes, in particular – typographically challenged? In my opinion, the process of Web design must start with the content and move outward, and typography is the foundation for solid content design.

As a Webmaster, your primary goal ought to be to clearly convey your message to your audience. Whether you are selling a product, teaching, or simply writing about a hobby, you are guaranteed to fail unless you are able to communicate effectively. [Read more →]